Şirince  is a village of 600 inhabitants in İzmir Province, Turkey, located about 6 kilometres (3.7 mi) east of the town Selçuk. Şirince was settled when Ephesus was abandoned in the 15th century but most of what one sees today dates from the 19th century. There is a story that the village was settled by freed Greek slaves who named the village Çirkince (meaning "Ugly" in Turkish) to deter others from following them. The village's name was changed to Şirince (meaning "Pleasant") in 1926 by the governor of Izmir Province.

Şirince acquired world-wide fame when tourists flocked to the village in December 2012 to witness the Mayan Apocalypse, as New Age mystics believed its "positive energy" would aid in weathering the catastrophe, during the 2012 phenomenon.